The European Exhibition Industry Alliance promotes the respect of Intellectual Property Rights (IPR) to exhibitors and visitors of exhibitions.
During exhibitions, innovations and product novelties are disclosed, the latest trends and competitors's offers can be seen. Exhibition organisers aim at providing an inspiring and fair business environment, therefore many run initiatives on their exhibitions to raise awareness of IPR and support enforcement of IPR, especially directed to SMEs.
The European Exhibition Industry Alliance exchanges with the European Commission on the isssue and partners with its IPR Helpdesks. A series of exhibition related fact sheets and leaflets has been published. They can be downloaded here.
Get more info about the IPR Helpdesks here:
European IPR Helpdesk
China IPR SME Helpdesk
South-East Asia IPR SME Helpdesk
Latin America IPR SME Helpdesk
Furthermore, EEIA has partnered up with the European Union Intellectual Property Office (EUIPO), which has recently signed collaboration agreements with EMECA, the European Major Exhibition Centres Association and UFI, the Global Association of the Exhibition Industry. With these agreements, the EUIPO consolidates its connection with exhibition venues and event organisers across the entire value chain, reaching out to a wider audience that could benefit from the use of Intellectual Property and EUIPO initiatives. Both EMECA and UFI members will benefit from this collaboration by gaining a deeper understanding of why IP can help businesses and how to help exhibitors protect their IP and prevent counterfeiting when showcasing their products at trade fairs. For this the EUIPO will offer expertise through training, webinars, and other collaborative actions.
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